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Job ID: 181296

Communications Specialist
University of North Texas

Date Posted Mar. 14, 2022
Title Communications Specialist
University University of North Texas
Denton, TX, United States
Department UNT-Univ Brand Strategy & Comm-Gen-180000
Application Deadline Open until filled
Position Start Date Available immediately
  • Professional Staff
  • Communications/Public Relations

Department Summary
As the chief communications organization for the University of North Texas, the Division of University Brand Strategy and Communications (UBSC) collaborates with internal and external partners to:

Advance and protect UNT’s institutional identity and reputation.
Reinforce and grow UNT’s brand in graphics, images and words.
Increase UNT’s visibility in public and in the higher education marketplace.
Support UNT’s student recruitment, retention and graduation goals.
Strengthen UNT’s relevance and value to key audiences, including alumni, donors, faculty and staff members, and encourage community engagement.
Position Overview
To support the mission of the university by writing and managing content for the university web site and institutional social media which markets UNT to key audiences, promotes the image of the institution to internal and external constituencies and helps increase undergraduate and graduate enrollment and retention; to develop, organize and create social media content that will maximize the University of North Texas’ exposure; and other responsibilities as assigned.

Additional Posting Details
Minimum Qualifications
Bachelor’s Degree in related field and two years of experience in writing and/or editing publications; or any equivalent combination of experience, education, and training.

Knowledge, Skills and Abilities

  • Ability to conceptualize, write and edit, accurate and concise content for university audiences.
  • Ability to work under pressure, meet deadlines, conduct multiple tasks and maintain effective working relationships.
  • Ability to communicate effectively, both orally and in writing.
  • Ability to visually inspect print and online copy when self-editing or editing the copy of others.
  • Works effectively within a team and effectively works closely with other staff, faculty, and students toward a common goal.
  • Knowledge of how to contact sources and ability to conduct interviews and take accurate notes.
  • Knowledge of spelling, grammar, punctuation and Associated Press and Chicago Manual styles.
  • Knowledge of writing guidelines for various media and ability to create unique copy for each format (print, online, broadcast).
  • Understanding of institutional strategy (or ability to quickly assimilate) and ability to integrate the strategy into modes of communication.

Preferred Qualifications
The preferred candidate will possess the following additional qualifications: * Minimum of three to five years coordinating and planning strategies and content for branded social media channels (NOT personal social media accounts) * Experience administering brand social media sites such as Facebook, Twitter and Instagram (again NOT personal social accounts). * Possess the ability to create and execute campaigns and strategies and to plan, supervise and coordinate content creation and to review created content. * Familiarity with social media management sites and reporting platforms such as Hootsuite, Sprout Social, Radian 6 and Facebook Insights and must possess the ability to use these tools to report social media metrics. * Must be able to exhibit sound judgment when engaging with and managing the social media community and serve as the leader for social media for URCM and UNT. * Scheduled work time will include some nights and weekends.

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