Job Summary
The Graduate School is seeking candidates for the position of Communications & Marketing Specialist. This position is responsible for creating communications, marketing and promotional material delivered through various mediums in a college, school, or department.
Essential Functions
Essential functions include, but are not limited to: communicating the vision, mission, and goals of the Graduate School to a variety of constituents; designing and composing content for dissemination through a variety of media; designing, maintaining, and updating web content; coordinating the production of materials; coordinating communication calendars, production schedules and deadlines; submitting materials to external media in response to requests; evaluating the effectiveness of communications; preparing press releases and participating in public relations activities; planning and organizing events; representing the Graduate School and serving as a liaison to various on-campus and off-campus groups including at recruiting events; serving as a contact for and advising graduate students, faculty, and administrators; maintaining files, databases, and electronic records; develops marketing and communication plans to promote the vision, mission, goals and achievements of a school, college, department, alumni or University program directly engaged in instruction, research or outreach; researches, designs and composes content for dissemination through a variety of mediums, such as internal or external publications, brochures, posters, newsletters, websites, presentations, development/fundraising materials, press packages, or broadcast media; coordinates the production of materials to include content/style editing, designing, printing, photography and/or copywriting; coordinates marketing and communication calendars, production schedules and deadlines, including coordination of work carried out by external vendors; Submits material to journals, associations or other external media, either proactively or in response to requests; evaluates effectiveness of communications, public relations, and/or marketing programs; prepares press releases and participates in public relations activities, in conjunction with University staff; plans and organizes special events and meetings, as well as participation at conferences or trade shows; may maintain files, databases and electronic records of materials; may develop and manage a unit budget as well as assist with preparation of contract or grant proposals.
