Marketing and Communications
Posting Closing Date:
January 15, 2023
Please note that the posting will close at midnight (12:00 AM) on the posting closing date.
This means any applications must be submitted by 11:59 PM the evening before.
DISTINGUISHING FEATURES OF THE CLASS:
Leads in the planning and coordinating of the look, layout and features of all College web sites, in
addition to social media and digital advertising. The incumbent performs those duties that are related
to the planning and coordination of college web sites and social media channels. May supervise staff
and/or interns who perform similar work. Work is performed under the general supervision of the
Director of Marketing and Communications or other direct supervisor. Does related work as required.
TYPICAL WORK ACTIVITIES:
The web coordinator's job duties cover all aspects of creating and maintaining a web site, in addition
to providing assistance with the development of digital advertising and social media elements. Their
duties include, but are not limited to:
• Designs web page layout/user interface by using standard HTML / CSS / PHP / JAVA
practices; Conveys brand elements across web sites. Utilize Photoshop, Illustrator or
equivalent application(s) to build and refine graphic designs for web sites. Convert raw images
and layouts from a graphic designer into CSS/XHTML themes;
• Updates web sites and creates back up files. Writes and edits content as needed;
• Creates digital advertisements in conjunction with brand direction. Develops and maintains an
inventory of digital advertisements;
• Develops graphics and content for college social media channels in conjunction with the
Marketing & Communications team. Maintains the College’s Hootsuite platform;
• Troubleshoots and debugs issues that arise with the performance of the web site;
• Monitors web data analytics and provides weekly performance reports to the Director of
Marketing and Communications or other direct supervisor;
• Maintains a responsive design. Stays up to date on current technologies and ensures the site
is mobile-friendly, multi-platform ready and ADA compliant. Plans for future site changes;
• Other related duties as assigned.
KNOWLEDGE, SKILLS AND ABILITIES:
• Candidates must be able to demonstrate awareness and sensitivity towards promoting an
inclusive and diverse learning environment;
• Thorough knowledge of general web design, social media and digital marketing principles;
• Ability to get along well with others;
• Sound professional judgment, willingness to take initiative and resourcefulness;
• Physically capable of performing the essential functions of the position with or without reasonable accommodation.
- Completion of at least sixty (60) credit hours in Web Design, Graphic Design or related field;
- Two (2+) years’ professional (paid) web design experience;
- Knowledge of SEO and CMS standards and functionality;
- Photoshop and Illustrator skills required.
Official transcripts will be required for successful candidates within 30 days of hire.
Contact Human Resources at (716) 851-1840 with any questions.
Our mission to offer quality education includes exposing our students to a diverse range of cultures, experiences and expertise. At SUNY Erie Community College, we value diversity and encourage applicants from all backgrounds to apply.
Notice of Non-Discrimination
SUNY Erie Community College does not discriminate in admission, employment, or in the administration of any of its policies and programs on the basis of race, color, religion, national origin, age, sex, gender, gender expression, gender identity, pregnancy, disability, sexual orientation, familial status, military status, domestic violence victim status, predisposing genetic characteristics, veteran status, criminal conviction, or any other characteristics protected by law. This applies to all students, applicants or other members of the College community (including, but not limited to, vendors and visitors). Grievance procedures are available to interested persons by contacting the Civil Rights Compliance Officer listed below. Retaliation against a person who files a complaint, serves as a witness, or assists or participates in the investigation of a complaint in any manner is strictly prohibited.
The following individual has been designated to handle inquiries regarding the College’s non-discrimination policies:
Civil Rights Compliance Officer
Cynthia Buckley, VP of HR, Equity & Inclusion
Human Resource Department
4041 Southwestern Blvd.
Orchard Park, NY 14127
For further information on notice of non-discrimination, please contact:
New York Office
United States Department of Education
Office for Civil Rights, 32 Old Slip 26th Floor,
New York, N.Y., 10005-25010;
Tel (646) 428-3800; Email: OCR.NewYork@ed.gov.