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Job ID: 107795

Director, Admissions and Enrollment
Villanova University

Date Posted Jun. 8, 2018
Title Director, Admissions and Enrollment
University Villanova University
Department N/A
Application Deadline Open until filled
Position Start Date Available immediately
  • Villanova, PA
    United States
  • Director/Manager
  • Admissions/Student Records/Registrar

Director, Admissions and Enrollment

Posting Number: 20181731S

Position Type: Staff

Recruitment Type: Internal/External Applicants

Work Schedule: FT/12 Month

Department: 576-Dean, Professional Studies

Position Summary

The Director, Admissions and Enrollment, is responsible for the recruitment, admissions, and enrollment strategy, processes, and evaluation for the credit, and non-credit programs in the College of Professional Studies, leading to the yield of high-caliber students into these programs. This individual has exceptional experience in and passion for admissions and enrollment for adult learners, and is responsible for coaching and leading the team responsible for recruitment, outreach, and the processing of all credentials (from data entry through admissions decisions and yield communications). The Director works closely with the Dean and Director of Communications and Marketing to develop the recruiting and marketing budget and strategy. This individual also manages CPS community outreach strategy for industry and professional organizations events and custom professional training programs, leveraging relationships to impact and increase the admissions pipeline for CPS' traditional programs and to build additional revenue streams.
This individual ensures that the target enrollment and financial goals for the diverse portfolio of CPS programs are achieved. The Director is committed to diversity and inclusion initiatives and will build strong working relationships with internal and external stakeholders including faculty, students, administrators, alumni, and other University constituents to support these goals. Working closely with the Dean, the Director of Admissions and Enrollment will evaluate the viability of recruiting students into newly proposed programs and evaluate CPS' strength and positioning and advise on strategic choices which will ensure the School remains competitive.
The Director will oversee the rendering of admissions decisions. S/he will leverage technology to effectively manage inquiry, admissions, and enrollment pipelines. This individual will design, plan, and conduct information sessions, presentations, and represent the programs at various events regionally and nationally. S/he will be responsible for the processes associated with generating and assessing prospective candidate leads, and building and maintaining relationships with candidates that span across the enrollment timeline, from inquiry to registration. S/he will manage the planning and delivery of internal and external recruiting events that target appropriate populations for all CPS programs, as well as any future program offerings. S/he will manage the day to day operations of the admissions and enrollment process as well as the logistics of the recruiting schedule. S/he will also partner with other Colleges across campus as appropriate for lead sharing as well as application process efficiencies.
Villanova is a Catholic university sponsored by the Augustinian order. Diversity and inclusion have been and will continue to be an integral component of Villanova University's mission. The University is an Equal Opportunity/Affirmative Action employer and seeks candidates who understand, respect and can contribute to the University's mission and values.

Duties and Responsibilities

  • Develop and lead the strategy for the Schools recruitment, admissions, and enrollment efforts across all credit and non-credit programs, including increasing admissions pipelines, applications and yield of high-caliber students.
  • Requires close collaboration with external vendors who support CPS marketing and enrollment efforts, in partnership with the Director of Marketing and Communications.
  • Achieve overall enrollment goals for CPS Programs, sustaining and growing revenue to the College.
  • Develop and implement strategy for admission and enrollment management outreach to candidates.
  • Manage the logistics of the recruiting schedule, including maintaining the recruiting calendar and responsibility for designing, planning, and executing key recruiting and yield events.
  • Develop and manage admissions processes and communication cycles to ensure a high quality, personalized experience for prospects and applicants; implement yield strategies. Partner with the Director of Communications and Marketing to appropriately create ad campaigns in support of these efforts.
  • Oversee the rendering of admissions decisions.
  • Build strong working relationships with internal and external stakeholders including faculty, students, staff, alumni, and University constituents with the goal of continuing to increase the breadth, quality and diversity of students enrolled in CPS programs.
  • Evaluate success of recruitment and marketing plans and adjust plans and strategies to meet changing CPS goals.
  • Attend recruitment and admissions events regionally, nationally, and virtually.
  • Oversee a comprehensive and structured community and association outreach process to build strategic partnerships and admissions pipelines.
  • Design, deploy and maintain a custom training outreach strategy. Identify advocacy, partnership, and recruiting opportunities with target organizations.

  • Coach and lead the CPS recruitment team. Manage the day-to-day operations of the admissions and enrollment process. Create and implement processes to support timely flow of application materials through the office to move student applications to completion.
  • Develop and implement individual and team goals.
  • Train, develop and evaluate staff; provide on-going feedback on performance improvement.

  • Participate in strategic initiatives related to new program development and strategy across CPS Programs.
  • Evaluate the viability of recruiting students into newly proposed programs and various program/course modalities, evaluate CPSs strength and positioning and advise on strategic choices.

Perform additional duties and assist with special projects as assigned.

Minimum Qualifications

  • Bachelors degree is required.

  • Candidates must have experience leading recruitment efforts for the adult population. Must have demonstrated success in recruiting initiatives and a track record of success in quantifying results. Experience with marketing and recruiting for online programs. Must have strong platform and communication skills and be a strong brand ambassador. The Director needs must be able to make decisions in a fast-paced environment and handle multiple priorities across the schools programs.

  • The candidate must have a minimum of 5-7 years of relevant and applicable work experience in a professional environment with progressive responsibility and experience leading teams related to the admission and enrollment of adult learners. Must have demonstrated experience developing and executing effective marketing and recruiting strategies for the adult population. Candidates must have demonstrated project management and presentation skills and experience. Must have experience developing targeted, compelling, and effective communications messages; managing projects, deadlines, and priorities; planning, coordinating, and executing events; managing relationships with various constituents; and working and leading teams. Additionally, candidates must demonstrate experience creating and delivering presentations and other public speaking activities.

  • Candidates selected must have excellent written and verbal communication skills. Candidates must convey a highly professional demeanor and be a team player. Must have the ability to handle a fast-paced environment and manage multiple projects/tasks with varied deadlines. The candidate selected must be poised with strong customer-service skills and be able to work independently under general supervision. Must be capable of handling multiple priorities and working under strict deadlines. Strong analytical skills and the ability to interpret and present marketing and budget data is required. Great initiative, highly motivated, with a continued willingness to develop new skills and an enthusiasm for exceeding expectations.

  • Candidates must be proficient in all standard computer applications, including Microsoft Office products, particularly, Microsoft Word, PowerPoint, and Excel.

  • The individual must have a deep commitment to the well-being of the College of Professional Studies and the University, a commitment to the Universitys Catholic/Augustinian heritage, and the advancement of its mission, and to serving the needs of a diverse community.

Preferred Qualifications

  • Masters degree is preferred.

  • Strong preference for candidates with extensive experience managing and using Slate.

Physical Requirements and/or Unusual Work Hours

Special note This position requires attendance at occasional early morning, evening, or weekend programs and events.

Special Message to Applicants

Posting Date: 06/07/2018

Closing Date (12am ET):

Open Until Filled:

Salary Posting Information: Commensurate with experience.

Salary Band: K

Job Classification: Exempt

To apply, visit:

Villanova is a Catholic university sponsored by the Augustinian order. Diversity and inclusion have been and will continue to be an integral component of Villanova University's mission. The University is an Equal Opportunity/Affirmative Action employer and seeks candidates who understand, respect and can contribute to the University's mission and values. Villanova University is committed to providing leadership in the attainment of equal employment for all individuals. It is the policy and practice of Villanova University to recruit and select applicants on the basis of their qualifications and abilities. This effort is in compliance with all federal and state laws, including Title VI and VII of the Civil Rights Act of 1964, Title IX of the Educational Amendments of 1972, Section 504 of the Rehabilitation Act of 1975, Executive Order 11246, and the Americans with Disabilities Act.


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