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Job ID: 130920

Writer and Marketing Specialist (7477U) Job 1948 - CoE/College Relations - 1948
University of California Berkeley

Date Posted Oct. 7, 2019
Title Writer and Marketing Specialist (7477U) Job 1948 - CoE/College Relations - 1948
University University of California Berkeley
Berkeley, CA, United States
Department College of Engineering
Application Deadline Open until filled
Position Start Date Available immediately
  • Professional Staff
  • Graphic Design/Marketing
    Communications/Public Relations

Writer and Marketing Specialist (7477U) Job 1948 - CoE/College Relations - 1948

About Berkeley

The University of California, Berkeley, is one of the world's most iconic teaching and research institutions. Since 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world. Berkeley's culture of openness, freedom and acceptance academic and artistic, political and cultural make it a very special place for students, faculty and staff.

Berkeley is committed to hiring and developing staff who want to work in a high performing culture that supports the outstanding work of our faculty and students. In deciding whether to apply for a staff position at Berkeley, candidates are strongly encouraged to consider the alignment of the Berkeley Workplace Culture with their potential for success at

Application Review Date

The First Review Date for this job is: 10/17/19

Departmental Overview

UC Berkeley's College of Engineering seeks an energetic and collaborative Writer and Marketing Specialist to promote faculty research and the objectives and priorities of the department. This individual will develop and maintain polished, engaging content for marketing materials that highlight the people and activities at the College of Engineering for key constituencies. Materials include handouts, brochures, slide decks and online articles, as well as audio and visual communication platforms.

  • Generate dynamic and succinct faculty profiles of varying lengths.
  • Work with researchers to translate complex technical/scientific work into lively, accurate content for a general audience. These may be short briefs as well as longer reports.
  • Research, gather and report on facts, rankings and statistics that provide compelling evidence of the college's innovation and impact. Experience with infographics and visual communications is a plus.
  • Tailors content to different audiences and publication platforms, including brochures, slide presentations, social media channels, Berkeley Engineering's website and print magazine.
  • Keeps current with best practices in marketing communications.
  • Creates, develops, and implements comprehensive long- and short-term strategic communications plans.
  • Proofread, fact check, editing and additional duties, including some administrative tasks

Required Qualifications

This is a Part-time (50%), Career position
  • Bachelor's degree in related area and/or equivalent experience/training
  • 4-6 years' experience as a public relations or media relations professional, editor or equivalent experience/training
  • Exceptional writing, editing, researching, and interviewing skills
  • High attentiveness to detail and accuracy
  • Proven ability to quickly and accurately translate complex, technical research into compelling content for a general audience
  • Excellent news judgment and knowledge of which platforms would be more appropriate for reaching specific audiences
  • Strong organizational and analytical skills; ability to juggle multiple tasks and to work well under tight deadlines
  • Strong interpersonal skills and political acumen
  • Proficient in software applications and other technology required for written, digital, social media, and visual communications.

Preferred Qualifications
  • Knowledge of college and campus protocols and channels for communication internally and externally
  • Knowledge of AP style.
  • Proficient with Microsoft Office applications, including Power Point, Word and Excel.
  • A strong and nuanced knowledge of current affairs, developments in technology, and issues in higher education
  • Knowledge of content management systems (Drupal and/or WordPress) and relevant tools used for web site production.
  • Familiarity with Adobe InDesign.

Salary & Benefits

For information on the comprehensive benefits package offered by the University visit:
  • The hourly salary range designated for this position: $67,500 - $98,900 (Full-time equivalent); however, starting salary will be commensurate with experience.
  • This position is 50% Full-Time Equivalent.

How to Apply

Please submit your cover letter and resume as a single attachment when applying.

Conviction History Background

This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.

Equal Employment Opportunity

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. For more information about your rights as an applicant see:
For the complete University of California nondiscrimination and affirmative action policy see:

To apply, visit


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